By Claudia Tan
@ClaudiaTanBT
Singapore O&G taps on demand for quality confinement care to diversify its business with the latest announcement on joint venture with LYC Healthcare Berhad of LYC Mother & Child Centre Sdn Bhd (LYCMC).
Speaking to The Business Times, SOG Chief Executive Officer, Eric Choo shared that “Going into the confinement care business has been a long time coming. SOG already serves in the fields of obstetrics & gynaecology (O&G), paediatrics, dermatology and cancer-related treatments. This partnership with LYCMC will enable SOG to offer a more holistic range of services.”
As part of SOG’s continuous efforts to grow and expand our service offerings in the region, teaming up with LYCMC as a strong business player that is already familiar with the confinement care services, will help minimise risks and give SOG a competitive edge.
Read more about the SOG and LYC joint venture at:
BT PHOTO: YEN MENG JIIN